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Jim Rogers

About Jim Rogers

Jim Rogers is the vice president of marketing for the Mobile & Registry Services business. He has deep expertise in market development, acquisitions, online marketing, pricing and product strategy. Follow him on Twitter: @NeustarJimR.
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Own both sides of the dot with gTLDs

From .Com To .MyCompany: Generic Top Level Domains are a Groundbreaking Branding Opp

If some ideas can be both deceptively simple and potentially groundbreaking, then this might be one: Put your company’s name on the right side of the dot in its Internet address. This is the premise behind ICANN’s (Internet Corporation for Assigned Names and Numbers) proposal calling for the expansion of generic Top-Level Domains (gTLDs) to [...]

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