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DDoS Dooms Marketing; Big Data Changes Search; Minorities Earn from STEM Degrees

Here’s our roundup of the headlines that got our attention this week–from both inside Neustar and out.

DDoS Sophisticated Website Attacks Can Doom Your Marketing Campaigns [MarketingProfs] – Neustar’s Jim Rogers explains why it’s imperative that CMOs and CIOs collaborate during a DDoS attack in this guest post.

How Big Data is Fundamentally Changing Local Search [SearchEngineWatch] – Key takeaways on how big data has changed local search and how we collect information.

For Minority College Students, STEM Degrees Pay Big [PhysOrg] – Minority college students who major in the STEM fields – science, technology, engineering and math – earn at least 25 percent more than their peers who study humanities or education, according to the results of a new study.

Cyber Criminals Hiding Behind Travel Emails [Infosecland] – Tips on how to keep your data safe during travel’s high season.

FedRAMP Program Expected to Boost Cloud Contracts [FederalTimes] – The federal cloud computing market is projected to jump from millions to billions of dollars over the next five years, thanks in part to a new cloud security program launched this month.

Erin Bush

About Erin Bush

Erin Bush is the Managing Editor of Neustar Insights. She blogs about big data, social media, STEM and other industry trends. She can be reached at erin.bush@neustar.biz, or you can follow her on Twitter @ErinSlick.

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