This morning ICANN announced which applicants threw their names in the hat for gTLDs. Given the breadth of news on the topic, I thought I’d round up some of the stories that caught my eye today.
ICANN Reveal Day: Who Applied for What [dotYOU] – Our friends at dotYOU did a great job of crunching some of the numbers from the official ICANN New gTLD Applied-For Strings announcement to show trends.
From .AAA to .Zulu, ICANN Reveals Generic Top-Level Domain Applications [brandchannel] – “One of the biggest ‘reveals’ of the day has been the absence of some very significant players: we did NOT see .FACEBOOK, .COKE, .COCACOLA or .PEPSI, .DISNEY, .IKEA, .EBAY, .NINTENDO or .NESTLE or .NESCAFE.”
Here Comes .NETFLIX: New Web Domain Applications Revealed [CNNMoney] – Nice overview of the history of the program and how we got to where we are.
Here Comes the Greatest Internet Landgrab in History [cnet] – Published June 12, but still worth a read as to why brands would want a gTLD.
Our Biggest Surprises From the Big Reveal: Apple Didn’t Apply For .App; Google is 2nd Largest Applicant [TheDomains] – Mostly a roundup of which obvious brand TLDs are not on the list.
You can get all the headlines on Reveal Day here.
*ICANN logo courtesy of http://www.icann.org/